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Digital Marketing & Content Specialist
Adams Bank and Trust Fort Collins, CO
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$109k-142k (estimate)
Full Time 3 Weeks Ago
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Adams Bank and Trust is Hiring a Digital Marketing & Content Specialist Near Fort Collins, CO

We're looking for a creative, organized, team oriented individual to add to our Marketing team!
Position can be based in any of our Nebraska, Colorado or Kansas locations depending upon skill sets.
POSITION SUMMARY: Responsible for assisting the marketing department to create digital marketing and content, as directed by the Marketing Director. Design elements will coordinate with the bank's branding and overall aesthetic goals. Will produce department and bank specific reports, manage vendor contracts, manage workflows which are compliant, work with other departments to support their sales strategies, and other support tasks as assigned.
PRIMARY ACCOUNTABILITIES AND RESPONSIBILITIES:
  1. Create multi-channel digital marketing content; focusing on both internal and external audiences. Develop content publishing strategies across digital marketing platforms (website, social media, email marketing, etc.), including the scheduling and execution of such content. Oversee website content, as well as the user experience with website features and layout. Design customer communication journeys & strategies for increased customer engagement and cross-selling opportunities
  2. Assist the Marketing Director with maintaining accurate product, branch, contact and other marketing information in printed and electronic forms, including brochures, lobby displays, website, intranet resources, and other media. Provide assistance with the creation of marketing materials as directed by the Marketing Director such as branch flyers, social media campaigns and/or posts, email campaigns, direct mail, customer surveys, customer statement messaging, website design, etc. . .
  3. Assists Marketing Director with daily operational tasks including ROI reports, market share reports, invoice management, and other report generation, as needed. Lead monthly and annual inventory coordination with product management vendors, such as QRG. Assist with sourcing apparel, promotional, and business card samples for review. Manage vendor contracts and coordinate appointments as necessary for review.
  4. Proficient in all Microsoft Office applications; specifically Word, Excel, Adobe (including all graphic design products), Publisher, and Outlook. Maintain and coordinate calendars between the marketing department and functional lines as well as with outside vendors.
  5. Expertise in managing/facilitating/executing multiple projects from start to finish. Will assist with the management of workflows for compliance approvals, product changes, and other requests for all functional lines of business utilizing bank specific products; i.e. Kadince. Maintaining compliance and marketing policy/process/procedure is a must.
  6. Is an expert in the marketing processes and procedures in order to assist with the facilitation of training with new and existing staff. Will maintain proper user parameters for all marketing platforms (i.e. Kadince). May be asked to develop SOPs to assist with further training.
  7. Manage the operational support of the Corp Store managing user access and the overall maintenance and upkeep of the store for our employees.

Job Summary

JOB TYPE

Full Time

SALARY

$106k-139k (estimate)

POST DATE

05/03/2024

EXPIRATION DATE

05/16/2024

WEBSITE

abtbank.com

HEADQUARTERS

COLBY, KS

SIZE

100 - 200

FOUNDED

1916

REVENUE

$50M - $200M

INDUSTRY

Banking

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About Adams Bank and Trust

Adams Bank & Trust is a growing commercial bank in Nebraska, Colorado and Kansas that is committed to promoting local economic growth through business, agricultural and consumer lending. Founded in 1916, the bank remains locally owned and privately held, and has grown to well over a billion dollars in assets. Todd Adams, CEO, and Chad Adams, President, are the fourth generation of their family to lead the organization, which is headquartered in Ogallala, Nebraska. There are now 11 locations in Nebraska, 8 in Colorado, and 1 in Kansas. Adams Bank & Trust has built its reputation on outstanding ... customer service, community involvement, and safety and soundness in banking practices. See www.abtbank.com to learn more. More
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The following is the career advancement route for Digital Marketing & Content Specialist positions, which can be used as a reference in future career path planning. As a Digital Marketing & Content Specialist, it can be promoted into senior positions as a Private Label Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Digital Marketing & Content Specialist. You can explore the career advancement for a Digital Marketing & Content Specialist below and select your interested title to get hiring information.